Banca de DEFESA: MARCELA SILVA CAVALCANTI ROSA

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
DISCENTE : MARCELA SILVA CAVALCANTI ROSA
DATA : 27/11/2017
HORA: 09:00
LOCAL: Sala 222- CTEC
TÍTULO:

STORM: CREATIVITY INCITEMENT BUSINESS GAME

PALAVRAS-CHAVES:

Games; group creativity; learning; Systematic literature review

PÁGINAS: 135
GRANDE ÁREA: Engenharias
ÁREA: Engenharia de Produção
RESUMO:

Creativity has been extensively studied by researchers from different fields of knowledge since the 1950s, same period when business games began to be used for educational purposes. However, the relation between the two themes has yet to be more studied, although there are several possibilities of correlation between them. Business games have become efficient and effective means of empowering people in organizations and teaching in schools, while creativity has come to be perceived as part of the innovation process and therefore important for all segments. The goal of this research is to develop a game that stimulates the creativity of its participants. For this, the research method is characterized as descriptive with a qualitative-quantitative approach. The theoretical research contemplated a traditional literature review and a systematic literature review (SLR) of 64 articles hosted on the Scopus and Web of Science platforms regarding the business game theme, published between the years of 1970 and 2016. The action research contemplated six applications with 73 people, allocated at a university and a creative industry company, and the data were collected between August and November 2017. As results this research presented a conceptual model with the elements of a business game and a business game for the creative stimulation of its participants - STORM, with acceptance rate of 97.5% among the players.

MEMBROS DA BANCA:
Externo à Instituição - FELIPE MATHEUS CALADO OLIVEIRA DE SOUZA - UNICAP
Interno - 1142787 - JOSE ALFREDO FERREIRA COSTA
Externo ao Programa - 1804830 - JOSE GUILHERME DA SILVA SANTA ROSA
Presidente - 2456706 - MARIO ORESTES AGUIRRE GONZALEZ